Drive Up!!

Any concept vehicle with a name derived from the word the Inuit’s use for their dwellings made of Earth, whalebone, and animal skins is bound to be interesting. Hyundai Europe’s Design and Technical Center in Russelsheim, Germany partnered with GE Plastics in the Netherlands to create the QarmaQ – a quirky looking Crossover Coupé concept.

One of the QarmaQ’s key features is its innovative use of recycled polyethylene terephthalate (PET) plastic bottles to create a large portion of the vehicle’s skin. GE says the use of plastics, instead of more traditional metal and glass, gives the vehicle a 130-pound weight savings. That weight loss equates to 20 gallons a year savings in gas, not to mention fewer plastic bottles clogging up the local landfill. These numbers are nothing to scoff when you think of all the cars on the road.

The Green theme extends further as the vehicle use less paint and other chemicals that create massive amounts of greenhouse gases. Hyundai said some of the production techniques used in the QarmaQ could roll out beginning with the 2008 model year.

“QarmaQ demonstrates our commitment to safety innovation and our determination to bring more environmentally responsible technologies to the market,” said Dr. Kwon Moon-Shik, Hyundai Motors vice president of advanced technology. “QarmaQ will provide Hyundai owners with a safer, more environmentally responsible car and a better driving experience.”

We couldn’t agree more.

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